Profiles of Julie’s Bakeshop, Waffle Time, and Max’s Restaurant
Name of Franchise: Julie’s Bakeshop
Industry: Breads and Bakeshops
Brief History:
Julie’s Bakeshop started in 1981 in Mandaue, Cebu. Within six months of opening, another branch was established in Cebu City. This was the start of Julie’s Bakeshop’s phenomenal rise as a baked goods and franchising superstar. The company has since grown to more than 500 branches nationwide. A brainchild of founder Mrs. Julia Gandionco, the company is now managed by her clan and other business professionals.
Known For:
Julie’s Bakeshop is known for pinoy-style breads, snacks and sweets.
Business Prospects:
Prospects look good for the company. There is always a need for affordable pinoy baked goods. People have come to trust the Julie’s Bakeshop Name brand.
Website: http://www.juliesbakeshop.com.ph/
Contact Information for Franchising Inquiries:
Cebu Office: C. Padilla Street, Duljo Fatima, Cebu City
(032) 261-7117 – 19 (connecting all departments)
Pasig Office: A. Rodriquez Avenue, Rosario, Pasig City
(02) 643 – 7455 / (02) 643 – 5024 / (02) 642 – 2218
Name of Franchise: Waffle Time
Industry: Baked products
Brief History:
Waffle Time was the first to come out with carted waffle snacks. This was in 1998. Since then the company has expanded with successful kiosks and franchises.
Known For:
Waffle Time is known for waffles with different flavored fillings.
Business Prospects:
Waffle Time’s competitors have since increased when the company found success in its initial years. Even so, Waffle Time has remained the preferred brand because of its quality and taste.
Website: http://www.waffletime.com/
Contact Information for Franchising Inquiries:
Ms. Catherine Joy T. Palencia : (63)(2)550-6569 / (63)(2)550-9912 / (63)920-962-2389
Name of Franchise: Max’s Restaurant
Industry: Café and Restaurants
Brief History:
Max’s Restaurant began in 1945, right after World War II, with founder Maximo Gimenez serving some GI stationed in the capital. It started with chicken, steak and drinks. Ruby, Maximo’s niece, came upw the original chicken recipe that was soon to become the restaurant’s trademark.
Known For:
Max’s Fried Chicken is known for its chicken recipe, as well as other Filipino food favorites.
Business Prospects:
The company has established its name as a place to go for good meals and family gatherings. To this day, people flock to its many branches.
Website: http://www.maxschicken.com/
Contact Information for Franchising Inquiries:
Rodelio Antonio M. Mallari of the Business Development Department (Max’s Franchising, Inc.): 3rd Floor Max’s Baclaran Building; Roxas Boulevard cor. A. Guarra Street.; Baclaran, Parañaque City; Tel. No. 832.1991 local 151 / Fax. No. 852.2370
rmmallari@maxschicken.com.ph
